We build and recruit dedicated professional communities for longitudinal research and co-creation programmes that require sustained expert engagement over time.
Market Research Online Communities (MROCs) are research platforms where participants engage in ongoing discussions and activities over an extended period. Unlike short-term methods such as focus groups or bulletin boards, MROCs stay active for weeks, months, or even years, allowing for multiple objectives and continuous qualitative insights.
We collaborate with clients to define goals, participants, and expected outcomes.
Assist in evaluating and choosing the right platform with scalability and customization.
Handle technical setup, user-friendly design, and engaging layouts.
Recruit relevant B2B experts, decision-makers, and stakeholders from our network.
Ensure timely postings of topics, issues, and questions to engage participants.
Provide moderation services to maintain a productive environment.
We recruit senior professionals for qualitative studies: one-on-one interviews, focus groups, and online communities that need the right voices, not just available ones.
Learn moreWe source and screen senior decision-makers for one-on-one interviews, matched precisely to your discussion guide criteria and screened for genuine relevance.
Learn moreWe recruit engaged B2B professionals for asynchronous online discussion boards, pre-screened for relevance, commitment, and quality of contribution.
Learn moreTell us about your objectives and we’ll recommend the right approach, timeline, and expert mix: no obligation.