CATI Recruitment

CATI Recruitment

We recruit pre-screened B2B professionals for structured telephone interviews, verified against your exact targeting criteria for reliable, representative data collection.

Quantitative method
Overview

What is CATI?

Computer Assisted Telephone Interviewing (CATI) is a methodology where interviews are conducted by telephone while the interviewer follows a computer-displayed script. This ensures structured, unbiased flow of questions, real-time entry of responses, and higher data accuracy than traditional surveys.

What we do

CATI Project Management

01

Project Planning

We define objectives, scope, target audience, and sampling methodology, building a clear project timeline with clients.

02

Questionnaire Design

Collaborating with clients, we design clear and unbiased questionnaires that achieve all research objectives.

03

Recruitment & Training

Our network recruits and trains skilled B2B interviewers, monitoring performance and providing feedback for quality.

04

Data Collection

CATI software ensures real-time data entry. Progress is monitored live and validated with quality checks.

05

Data Analysis

After cleaning and preparing data, we apply statistical tools and software to extract insights and trends.

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A Consultation Call

Tell us about your objectives and we’ll recommend the right approach, timeline, and expert mix: no obligation.

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